Tag: Marketing Automation

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New Feature Alert: InboxGuru for Infor CRM Now Has A/B Testing

A feature all marketers should utilize. InboxGuru recently announced the addition of A/B testing (also called split testing) to their marketing automation application, something I consider a big win for both the product and for anyone who is trying to get the most out of their email marketing campaigns.  It can be hard to imagine, but […]

Salesfusion Webinar: Marketing Automation and CRM Integration

Thursday, November 3rd at 1pm CT. You may not know this, but marketing automation platforms and CRM go together like peanut butter and jelly.  Like salt and pepper.  Like coffee and mornings.  Simply put, they are meant for each other, and in a couple weeks Salesfusion is going to show how pairing the two will help […]

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